Privacy Policy — Sadie Marie

This Privacy Policy applies to Sadie Marie (“Sadie Marie,” “we,” “us,” or “our”), the brand that operates https://www.sadiemarie.co and related booking, intake, and appointment-management tools. This Privacy Policy explains what information we collect, how we use it, and your choices — including for text messaging.

1. Information We Collect

Depending on how you interact with us, we may collect:

Contact details — name, email address, and mobile phone number (for example, when you book online).
Appointment details — service selected, date/time, booking notes, and related scheduling information.
SMS messaging consent — whether you optionally opted in to receive appointment-related text messages.
Payment-related information — when you complete checkout, a card may be vaulted with our payment processor (Stripe) for future studio fees such as late cancellation or no-show charges described in our policies. We do not store full card numbers on our servers.
Intake / consent information — answers and e-signature you submit on our client intake form.
Technical data — basic device/browser and usage data needed to run and secure the website.

2. How We Use Information

We use your information to:

Schedule, confirm, remind you about, and manage appointments
Send transactional SMS related to your booking only if you have opted in
Send email related to your booking when an email address is provided
Process payments and applicable studio fees through Stripe
Maintain your client record, intake/consent forms, and studio history
Respond to questions and provide customer care
Operate, secure, and improve our website and booking systems

3. Text Messaging (SMS)

Sadie Marie may send transactional text messages about your appointment only if you opt in by checking the optional SMS consent checkbox on our online booking form at https://www.sadiemarie.co. Providing a phone number alone does not enroll you in texts. SMS consent is optional and is not required to book or purchase services.

If you opt in, messages may include:

Booking confirmation messages with a secure link to manage your appointment
Appointment reminders before your scheduled service
Post-appointment thank-you / follow-up messages with a link to book again

Message frequency: Message frequency varies based on your appointments and is typically a few messages per booking (for example, confirmation, reminder, and follow-up).

Message and data rates may apply. Carriers are not liable for delayed or undelivered messages.

Opt out: Reply STOP to any message to opt out of SMS. After you opt out, you may receive one confirmation text. Reply HELP for help, or email mckenna@sadiemarie.co.

Mobile information non-sharing: We do not share, sell, or otherwise provide your mobile phone number or messaging consent information to any third parties or affiliates for marketing or promotional purposes. We may share numbers only with service providers who help us deliver messages or operate our business (such as Twilio for SMS delivery), and only as needed to provide those services.

Related program terms: https://www.sadiemarie.co/terms.

4. How We Share Information

We share information only as needed to run the studio and your bookings, including with:

Cal.com — scheduling and booking
Twilio — SMS delivery (only when you have opted in to texts)
Stripe — payment processing and card-on-file
Hosting / database providers — to operate the website (for example, Vercel and Neon)
Email delivery providers — for appointment-related emails when used

We may also disclose information if required by law, to protect our rights or clients, or in connection with a business transfer. We do not sell personal information. As stated above, we do not share, sell, or otherwise provide mobile phone numbers or messaging consent information to third parties or affiliates for marketing or promotional purposes.

5. Data Retention

We keep appointment, client, and related records for as long as needed to operate the studio, meet legal/accounting obligations, and provide ongoing client care, unless a longer or shorter period is required by law.

6. Security

We use reasonable administrative and technical safeguards to protect information. No method of transmission or storage is 100% secure.

7. Your Choices

Update or correct contact details by contacting us
Decline SMS opt-in at booking and still complete your booking
Opt out of SMS at any time by replying STOP
Request access to or deletion of personal information where applicable by law by emailing us

8. Children

Our services are intended for adults and are not directed to children under 13. We do not knowingly collect personal information from children under 13.

9. Changes

We may update this Privacy Policy from time to time. The “Last updated” date above reflects the latest revision. Continued use of our website or services after changes means you accept the updated policy.

10. Contact Us

Sadie Marie
Serenity Studios
61 W 3200 N, Suite #10
Lehi, UT 84043
Email: mckenna@sadiemarie.co
Website: https://www.sadiemarie.co